In Seoul, a variety of events have been prepared for this hot summer. With events ranging from summer sales to summer festivals you can enjoy in the city ... we would like to introduce the summer events of Seoul.

'Seoul Summer Sale', which is a summer shopping festival that takes place at multiple venues of Seoul, provides high discount benefits for tourists visiting Seoul. This year, a record breaking 240 businesses, 1180 stores are participating. During the duration of the sale, the high discount benefits for accommodations, culture/entertainment, food and drinks, fashion/beauty, medical tourism, shopping, etc. are applied at department stores, duty-free stores, big malls, main fashion, and beauty stores.

Hangang Summer Festival has started since 2013, as one of the biggest summer festivals in Seoul, and takes place in 11 Hangang Park locations in Seoul, such as Yeouido Hangang Park. Many programs, such as swimming, movies, concerts, circuses, ecology experience, yacht, bicycle, food are prepared, so you can fully experience the summer of Hangang.

On the hottest day, the coldest running festival! The Shower Run, named as one of the 10 Festivals by Seoul's Hangang business headquarters, is Hangang's biggest water & running festival. It is a great opportunity to make memories of Hangang in the summer! Once you finish the run, where you get soaked in water, an EDM festival awaits you. Forget about your everyday routine for a second, and enjoy the summer of Hangang!

The 'Seoul Fringe Festival' is a festival where you can enjoy a diverse genre of art concerts like theater, dance, music, performances, images, and visions. It is an independent art festival, which has upheld the principle for 22 years, that artists' have the freedom to participate.